Karen Tizer - Marketing Tech Stack

Google Passage-based Indexing: What Content Marketers Really Need to Know

Posted by Karen Tizer | Mar 28, 2022 | Strategy |

When Google first announced the impending roll-out of its passage-based indexing update, it...

“Gee, looky here! A brand-new widget from a brand-new company that I’ve never heard of, AND my...

Just for fun, let’s imagine the late great Don LaFontaine (aka the King of Movie Trailers) voicing...

Posted by Karen Tizer | Nov 23, 2021 | Strategy |

Hey, got data? No doubt you do. The question is, where you got data? In a lot of organizations,...

Posted by Karen Tizer | Oct 26, 2021 | Strategy |

Previously, we talked about the differences between search engine optimization (SEO) and Search...